Boudreaux's Blog Volume V

Hello to all “Citrus Springers”,

It has been A LONG TIME since my last blog…Way too long! 2011 so far has been a wild year to date. CS is now more than just juice – we have expanded our Madrina’s 16 oz can offerings and our Madrina’s Ice Cream is just about ready to launch. WOW!

We have been working hard on multiple fronts, as you can see, but we have continued to post wins in our base business…postmix juice. Seminole Hard Rock Hotels & Casinos, Florida Hospital and South Carolina schools are just a few. We have also begun our launch and distribution of Madrina’s Horchata post mix which will be coming soon to Oklahoma and, hopefully, Texas. Another successful area has been our specialty products. There are several BIG announcements that are coming that will bring more excitement to the foodservice marketplace by way of Citrus Springs.

I promise to be more diligent in keeping all of you loyal “Springers” up to date. In the meantime, check us out on Facebook, Twitter and of course, our websites (Citrus Springs and Madrina’s). I promise that there will be some exciting things coming!

All the Best… Steve “Boudreaux” Albert

Boudreaux's Blog, Volume IV

Hello to all “Citrus Springers”,

Another year has come to an end and what a year it’s been! The first Madrina’s 16oz cans have started to roll off the production lines, our postmix juice solutions with Pepsi Beverages are still growing (we secured a 2 store test with WingHouse Restaurants for 5 of our products and feel very good about gaining distribution in all 20 locations throughout Florida) and our Madrina’s frozen desserts are gaining distribution and momentum.

At this time of the year the most important things in life are our friends and family. We at Citrus Springs hope that everyone enjoyed time with family and loved ones and that allowed everyone to “catch your breath” before we get back to our jobs and livelihood for 2011. This coming year looks to be a good one from our nation’s improving economy to the world of beverages and snacks.

Keep watching us as we grow our brands, our distribution and our product innovation. I’m not going to give you too much of a peek under the tent, but, look for line extensions for Madrina’s, our energy drink lines and our juices and bar mixers. We feel that 2011 will be a watershed year for Citrus Springs and all of our partners. Thanks for all of your interest, feedback and support of our products. Happy New Year!!!!!!!!!!!!!

All the Best… Steve “Boudreaux” Albert

PS Check out this Madrinas Horchata product feature !!!